Reebok to open Dubai Mall store

RBK Middle East, the sole distributor for the Reebok brand in the GCC region, has announced the opening of the world's first Reebok Classic store in Dubai Mall. The new store will feature Reebok's new Classic Collection, which includes the company's original designs from the 1980s, re-introduced in new colour and styles. RBK has 14 company owned outlets in the region, in addition to handling the distribution of Reebok products to the various multi-brand stores throughout the GCC.