Saudi retailer to open Fifa stores in Mideast
Saudi retail magnate Fawaz Alhokair and Company has signed a four year deal with Global Brands Group, the exclusive worldwide Master Licensee of Fifa, to open 14 Fifa Official Stores across the Middle East and North Africa. In addition, a number of 2010 FIFA World Cup Official Event 'Shop in Shops' will be opened across the Middle East during the FIFA World Cup™ period this year.




