British Airways has announced plans to increase capacity and introduce first class on its London-Jeddah route this winter. Running from October 31st 2009 - March 29th 2010, the airline's winter schedule will see a Boeing 777 operate the five weekly Jeddah flights, providing a 50% increase in premium seats, which the carrier says have been in high demand on this route. BA relaunched flights to both Riyadh and Jeddah in Saudi Arabia in June, and already serves Riyadh with four-class Boeing 777 aircraft.