Dan Smith

Company: Xerox’s Developing Markets Operations

Position: Head of integrated marketing for Middle East and Africa

Biography: Dan Smith is head of integrated marketing, Middle East and Africa at US-based Xerox’s Developing Markets Operations. Smith was appointed to this position in August 2008, and is based in the UK.

He manages all facets of marketing, including channel communications, product marketing support, demand generation programmes, and electronic and e-marketing initiatives, for the Xerox lines of business in more than 70 countries across the Middle East and Africa.

Smith joined Xerox’s UK operations straight from university in July 1997. His first role with the company was as a systems analyst for color solutions and pre-sales technical support. In August 2000, Smith joined a team tasked with establishing a channels business model for Xerox UK.

At the start of 2003, he began working with partner development in the UK and a Xerox sales team for enterprise-size organisations. In October 2004, Smith joined Developing Markets Operations to drive the Xerox Office strategy in the Middle East and Africa, and in 2007 he became head of marketing for the Xerox Developing Markets Operations Office business, overseeing a drive to maximise channel communication and demand generation in emerging markets.

Smith is a law graduate from Hertfordshire University in the UK.

Contact tel: (+971) 2 672 7300
Website: www.xerox.com