According to Dataxis Intelligence, the Egyptian mobile market has registered over 25 million new subscribers during the last two years, representing a 79% uptake, 38% on a yearly basis and 9.5% quarterly growth on average. In March 2010, the number of mobile phone users stood at 57.6 million, bringing the penetration rate to more than 74% of the population, compared to just over 43% two years earlier. Mobinil controls half of the total subscribers, followed by Vodafone Egypt with 44% and Etisalat with the remaining 6% as a later market entrant.