Intercontinental Dubai sees demand rising

02 September 2009

The head of sales at the Intercontinental Dubai Festival City said he is seeing signs of a recovery, reported Gulf News. Christian Pertl said conference tourism and executive travel in particular are on the rise at the complex, which comprises the five-star Intercontinental Hotel, Crown Plaza and Intercontinental Residence Suites. Rather than excessively cutting room rates during the summer months the hotels offered value added benefits such as shopping vouchers, free stay and free meals for kids, and free use of the nearby golf course Al Badia. These offers mainly attracted family guests from the GCC countries and led to 80% occupancy rate in the Intercontinental and 90% in the Crown Plaza over recent months, he said.

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