UK online polling and market research firm YouGov has acquired Dubai-based consumer research company Siraj Marketing Research & Consultancy, in a deal worth AED 8 million ($2.2 million).

YouGovSiraj plans to expand its activities throughout the GCC. In May 2004, YouGov teamed up with MEED and HSBC to conduct the research for the HSBC-MEED Middle East Business Confidence Survey (MEED 18:4:04).