UK online polling and market research firm YouGov has acquired Dubai-based consumer research company Siraj Marketing Research & Consultancy, in a deal worth AED 8 million ($2.2 million).
UK online polling and market research firm YouGov has acquired Dubai-based consumer research company Siraj Marketing Research & Consultancy, in a deal worth AED 8 million ($2.2 million).YouGovSiraj plans to expand its activities throughout the GCC. In May 2004, YouGov teamed up with MEED and HSBC to conduct the research for the HSBC-MEED Middle East Business Confidence Survey (MEED 18:4:04).
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