

France's hotel operator Accor has expanded its partnership with local firm Al Qimmah Hospitality, a subsidiary of Saudi Arabia's BinDawood Investment Company, to develop more than 4,000 hotel rooms in the kingdom.
The plan focuses on building a portfolio in Mecca and Medina.
The expanded agreement was announced in Paris during the French-Saudi Investment Roundtable. It follows a master development agreement signed in 2025. The partnership now covers five hotels in Jeddah, Mecca and Medina across the premium, midscale and economy segments.
One of the planned developments is an 850-room Novotel in Mecca, which is due to open in 2030. The agreement also covers the Mercure Makkah Shesha, ibis Styles Makkah Mesfalah, Movenpick Madinah and Swissotel Jeddah properties.
The partnership will also support job creation and Saudi workforce development through Tamayyaz by Accor, the group's national talent programme run with the Saudi Ministry of Tourism. The programme aims to develop and hire more than 3,000 Saudi nationals by 2030.
Accor has operated in Saudi Arabia for more than three decades and runs 48 hotels with more than 21,600 rooms nationwide. Its pipeline includes a further 47 properties comprising more than 11,400 rooms.
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