Winner

SweetBeam

SweetBeam (which operates under the trade name Revpor Group) is a leader in individual marketing in luxury hotels and resorts. Individual marketing is proven to increase in-house guest spending on property outlets and discretionary services. Guests exposed to individual marketing spend, on average, 23 per cent more than guests exposed only to traditional marketing. SweetBeam provides a comprehensive range of individual marketing services, including revenue consulting, guest spending analytics, staff training, patented digital communications technology, creative management and system operations. Headquartered in Dubai, SweetBeam has offices in Europe and is expanding to the US and Southeast Asia. SweetBeam has a broad portfolio of five-star clients.

The judges said

The winner is a business that has shown how its goals, values and mission are embedded in its business culture.

Finalists

Dabo & Co

DABO & CO is one of the region’s leading communications companies, built on the three key disciplines of public relations, event management and digital. It serves a cross section of more than 50 leading brands, including HSBC, BMW, Canon, Marriott and Nokia, and spans 15 countries in the Middle East and North Africa region.

Innovative HR Solutions (IHS)

IHS is the largest team of organisational psychologists and leadership development specialists in the GCC. It has been the market leader for more than 14 years and provides choice for its clients by partnering with 12 international test publishers to offer a broad range of psychometric tools.

Centre for Musical Arts

The Centre for Musical Arts is Dubai’s first Emirati-owned and managed community music centre. It is the primary provider of instrumental music education in Dubai, with more than 1,500 students of all ages and abilities.

Summertown Interiors

Established in 1997, Summertown Interiors is the first fit-out contractor and turnkey provider in the UAE to provide Leadership in Energy and Environmental Design (Leed) Gold-certified interiors. It has first-hand experience of executing green interior projects.

German Imaging Technologies (GIT) Dubai

GIT manufactures printer cartridges. It strives to be the industry segment market leader in the Middle East and North Africa by providing a compelling product at the highest level of quality that is reasonably achievable.

RedFilo Events

At Redfilo, event architects and designers work alongside production and account managers to envision and execute events and experiences. The full-service company approaches each project with an eye on the client’s goals and objectives.