The Jeddah station will produce local current affairs, news and weather programmes for national broadcast. London-based consultants Theatretechhas completed designs for the SR 100 million ($27 million) interior of the building, which will contain production studios, editing suites and transmission facilities. Local architects Zuhair Fayez & Partnersare responsible for the design of the exterior of the complex. Details of the construction contract have not been disclosed.

Jeddah is fast becoming one of the main broadcast centres in the kingdom, and houses the corporate headquarters of Arab Radio & Television (ART). Formed in 1994 by Dallah Albarakaand Prince Alwaleed bin Talal, ART has expanded rapidly to become one of the leading Arabic-language broadcasters, providing satellite, cable and pay-TV services to the Middle East, Europe, North and South America and Australasia.