Reginald Randall

Position: CEO

Company: Masafi

Biography: Reginald Randall is the CEO of Masafi LLC, a regional FMCG company, and its group affiliate companies. 

He spearheads Masafi’s market leadership across various geographies and FMCG categories, including drinking water, flavoured water, 100 per cent juice, rice and tissues.

With more than 17 years of multinational senior management experience in leading FMCG companies, Reginald Randall has experience in the disciplines of manufacturing, sales, marketing and supply chain. He holds a bachelor’s degree in science with specialisation in agricultural production from the University of Natal, South Africa.

Having previously worked in the Coke operations in South Africa, South Korea and Sudan for more than 15 years.

He joined Masafi in 2011 and is leading Masafi’s expansion to other countries.

Contact: (971) 4 346 5959

Website: www.masafi.com